"","",Undergraduate Marketing Organization,FY2015,"",""

Object Code,Requested,Recommended,Final,Purpose,Comment

Income and Revenue,"","","","",""
Revenue-Donations/Other Income (-),100.0,100.0,100.0,Alumni Donation Campaign,""
Revenue-Outside Funding (-),1000.0,1000.0,1000.0,"Tepper Contribution for NOLA Trips (Capped at $100 per student for 10 students)
",""
Revenue-Fundraising Income (-),800.0,800.0,800.0,Consulting Income Revenue ,""
Revenue-Fundraising Income (-),400.0,400.0,400.0,Fall 2014 Expected Revenue from Events,""
Revenue-Fundraising Income (-),400.0,400.0,400.0,Spring 2014 Expected Revenue from Events,""
Revenue-Outside Funding (-),0.0,3000.0,3000.0,None,"The JFC would like to to get $3000 in additional revenue. Historically, this has from tepper. If not, try corporate sponsors."
"",-2700.0,-5700.0,-5700.0,"",""

Fall 2014 Activites Fair,"","","","",""
Ops-General Supplies (+),20.0,20.0,20.0,"Promotional Business Cards, Candy & Pens to Handout",""
Ops-Advertising and Publicity (+),20.0,20.0,20.0,Posters & Fliers for Activities Fair & Decorations for the Table,""
"",40.0,40.0,40.0,"",""

NOLA Booth Competition,"","","","",""
Capital Expense Fund (+),200.0,200.0,200.0,"Purchase 2 trade-show banner displays at $100 each to be used for NOLA Booth Competition, can be used for 5 years",""
Capital Expense Fund (+),400.0,400.0,400.0,"Purpose 1 pop-up booth stand, portable and reuseable for the foreseeable future. Clubs are required to have a booth at NOLA in order to be eligible for the top American Marketing Association prize to display achievements over the year.",""
"",0.0,0.0,0.0,"",""

Marketing Yourself: Personal Branding ,"","","","",""
Food-Refreshments for Events (+),60.0,60.0,60.0,"Pizza & Refreshments for Event. Coordinated every year with Jennifer Frick from the Career Center, provides students on how Marketing applies to themselves and how they are always branding themselves.",""
Ops-Advertising and Publicity (+),30.0,30.0,30.0,"Advertising for the Event through Posters & Fliers around Campus, expected attendance of 60 (based off of previous year's attendance)",""
"Ops-Non-Promotional Paper, Printing, and Pub. (+)",60.0,60.0,60.0,"Printing costs associated with booklets for each attendee to provide various tips on how to improve their personal brand and concrete steps they can take to improve their virtual brand and reputation. 

Estimated cost of $1 per book, too large to send over the computer, hence the physical printing",""
"",150.0,150.0,150.0,"",""

AMA International Collegiate Marketing Conference,"","","","",""
Travel-Hotel and Lodging (+),2988.0,1800.0,1800.0,"Hotel lodging at AMA Conference Rates for 5 days, 4 nights for 3 rooms at $249 per night.",Capped at $150/night
Ops-Registration and Tournaments (+),2100.0,1050.0,1050.0,"Registration costs for 10 people to attend the conference. Yearly conference required to stay as an AMA Collegiate chapter, 6 Executive Board Members are required to attend as well as 4 Members of the Case Competition Team. If fewer people are allowed to attend, we will no longer be eligible to win 3 of the 8 prizes we compete for.

2014-2015 Price of $210 Per Person x 10 = $2100 (Discounted from $275 due to AMA (American Marketing Association) memberships.

Have won over 25 awards in the past 3 years (see trophies in Tepper Undergraduate Lounge) including 8 last year.",JFC wants you to fund half of this on your own.
Travel-Airfare Domestic (+),4360.0,4360.0,4360.0,"Airfare costs for 10 people to New Orleans, leaving Wednesday & Returning Sunday. The conference is starting to overlap with carnival which is why costs have been going up. See price on Google Flights. ",""
"",9448.0,7210.0,7210.0,"",""

General Body Meetings,"","","","",""
Food-Refreshments for General Body Meetings (+),200.0,200.0,200.0,Pizza and other refreshments for 6 General Body Meetings throughout the year for the growing group of members the organization has,""
Ops-Advertising and Publicity (+),50.0,50.0,50.0,Fliers to advertise the event to existing and potential members as well as itineraries and other hand outs for during the meetings,""
"",250.0,250.0,250.0,"",""

Penn State Regional Conference,"","","","",""
Ops-Registration and Tournaments (+),90.0,90.0,90.0,"Registration fee for the AMA Penn State Conference held in the Fall at Penn State University, registration covers the cost for 4 people at $75 and an additional member for $15 (based on actual, costs released for 2014-2015 conference)",""
Travel-Other (+),175.0,175.0,175.0,Megabus tickets to send 5 members at $35 per ticket to Penn State based on costs from previous years,""
Travel-Hotel and Lodging (+),200.0,200.0,200.0,"For 2 hotel/motel rooms at $100 per night, staying for the night before and the night of the conference, special registration with AMA Penn State Conference",""
"",465.0,465.0,465.0,"",""

John Hopkins Regional Conference,"","","","",""
Ops-Registration and Tournaments (+),60.0,0.0,0.0,"Registration for 4 students to attend the John Hopkins University American Marketing Association regional conference.

Networking opportunity for students to learn more about marketing techniques and industry wide trends within the local market.",""
Travel-Hotel and Lodging (+),160.0,0.0,0.0,"Hotel & Lodging for 4 students to stay overnight for the regional conference in Baltimore, MD.",""
Travel-Rental Car (+),100.0,0.0,0.0,"Fee for rental car for overnight conference for 4 students, ",""
"",320.0,0.0,0.0,"",""

Fundraising Expenditures,"","","","",""
Ops-Event Supplies (+),50.0,50.0,50.0,Fall semester Holiday fundraising costs for supplies and advertising items,""
Ops-Event Supplies (+),75.0,75.0,75.0,Spring semester Valentines fundraising costs for supplies and advertising items,""
Ops-Event Supplies (+),200.0,200.0,200.0,Other Fall and Spring fundraising costs for events that are currently not planned and advertising items for these fundraising efforts throughout the year,""
Ops-Event Supplies (+),60.0,60.0,60.0,Fall semester Boo-Grams fundraising costs for supplies and advertising items,""
"",385.0,385.0,385.0,"",""

Consulting Practice,"","","","",""
"Ops-Non-Promotional Paper, Printing, and Pub. (+)",200.0,200.0,200.0,"Printing expenses associated with expanding the Consulting Practice, printing & paper to be used to develop professional proposals and presentations to outside clients

Clients expect a high level of polished products in order to be able to charge the fees that we do for the various companies we work with.

Previous clients include: Activities Board & Sorrells Library",""
Ops-Postal Services (+),50.0,50.0,50.0,"Costs associated with sending proposals & RFPs for clients whom are not local. Mail has to be sent using manila envelopes with heavy stacks of paper with tracking to ensure delivery, expected cost of $5 per envelope, at least 10 envelopes sent. ",""
"",250.0,250.0,250.0,"",""

AMA National Case Competition,"","","","",""
"Ops-Non-Promotional Paper, Printing, and Pub. (+)",50.0,50.0,50.0,Handouts and hard copies necessary for the writing and final prep of the case before its submission for the AMA Case Competition,""
Ops-Postal Services (+),5.0,5.0,5.0,Delivery of final case report to the AMA National Headquarters,""
"",55.0,55.0,55.0,"",""

Corporate Case Competition,"","","","",""
Food-Refreshments for Events (+),80.0,80.0,80.0,"Corporate Case Competition refreshments for judges and participants, expected attendance of 45 students based on past ",""
"Ops-Non-Promotional Paper, Printing, and Pub. (+)",10.0,10.0,10.0,"Corporate Case Competition forms, name tags, and awards",""
Ops-Advertising and Publicity (+),40.0,40.0,40.0,Advertising for the Corporate Case Competition,""
"",130.0,130.0,130.0,"",""

Internal Case Competition,"","","","",""
Ops-Advertising and Publicity (+),40.0,40.0,40.0,Internal Case Competition advertising for the event and workshops offered,""
Food-Meals for Members (+),75.0,75.0,75.0,Internal Case Competition food and refreshments for judges and participants,""
Food-Refreshments for Events (+),80.0,80.0,80.0,"Internal Case Competition; pizza and refreshments for the first lecture, Case Competitions 101",""
"",195.0,195.0,195.0,"",""

Pittsburgh Regional Conference,"","","","",""
Ops-Advertising and Publicity (+),80.0,80.0,80.0,Advertising for the event to all collegiate chapters in the Pittsburgh region as well as businesses in the Pittsburgh area,""
Ops-Gifts and Prizes (+),90.0,90.0,90.0,~$15 worth of Â鶹´å mugs or other items from the bookstore for 6 lecturers,""
Food-Refreshments for Events (+),350.0,350.0,350.0,~$25 for breakfast and ~$325 for lunch,""
"Ops-Non-Promotional Paper, Printing, and Pub. (+)",90.0,90.0,90.0,"Brochures, schedule of events, and name tags for attendees as well as signs for lecture halls on the day of the event",""
"",610.0,610.0,610.0,"",""

Marketing Week,"","","","",""
Ops-Advertising and Publicity (+),100.0,100.0,100.0,Paint and brushes to be used for painting the fence for the event,""
Food-Refreshments for Events (+),300.0,300.0,300.0,Food to be given to attendees at the first marketing week overview event where the theme of the conference is provided,""
"",400.0,400.0,400.0,"",""

Google - Marketing Event,"","","","",""
Food-Refreshments for Events (+),150.0,150.0,150.0,"Pizza provided for event co-hosted with Google in which the evolution of Marketing is explored.

Marketing techniques in the digital age is talked about and students gain an opportunity to learn about the ways to use digital marketing tools to advertise their events",""
Ops-Advertising and Publicity (+),20.0,20.0,20.0,"Printed name tags for attendees, feedback & information cards used in conjunction with a quiz event held during the event",""
Ops-Gifts and Prizes (+),30.0,30.0,30.0,Thank You gift to the guest lecturer and prizes offered to attendees of the event,""
"",200.0,200.0,200.0,"",""

Steelers & Pirates Sports Marketing,"","","","",""
Food-Refreshments for Events (+),150.0,150.0,150.0,Food bought for event hosted with local Pittsburgh sports teams in which the topic of sports team management is explored and how advertising partnerships are made with various sports to determine the effectiveness of sponsorships with imprecise measurement tracking,""
Ops-Gifts and Prizes (+),30.0,30.0,30.0,Thank You gift to the guest lecturer and prizes offered to attendees of the event,""
"Ops-Non-Promotional Paper, Printing, and Pub. (+)",20.0,20.0,20.0,"Printed name tags for attendees, feedback & information cards used in conjunction with a quiz event held during the event",""
"",200.0,200.0,200.0,"",""

[TBD] Theme of Marketing,"","","","",""
Food-Refreshments for Events (+),150.0,150.0,150.0,"Kickoff event for Spring Semester Events - First event of the Spring Semester - Introduce the new theme of marketing focus 

Usually attracts audience of 50-60 students",""
"",150.0,150.0,150.0,"",""